Post by account_disabled on Feb 20, 2024 0:32:00 GMT -6
Did you know that 156 years ago there was the first Christmas tree in Mexico? That's right, it was in the hands of Maximilian and Carlota during the Second Mexican Empire who installed it upon their arrival in our country. This caused great astonishment among the court and the aristocracy in general, who followed the fashion and customs of the emperors. Today, on the eve of 2021, putting up a Christmas tree is part of the annual December celebrations, however, a few years ago, this went from being a tradition to having an impact on the environment. From tradition to environmental impact 7 to 9 years is the time it takes for trees to be ready to be harvested and used for the festivities, which become waste once the Christmas season has passed. During this time they require continuous care to give them a conical shape, as well as maintenance that frees them from pests and, in general, guarantees their survival. To change this situation, various initiatives have emerged that prevent logging, and as a consequence the impact on the environment. An example of this is Bosque Toks . How do you do it and what are its benefits? Forest Toks and Reforestation: alliance With the purpose of aligning itself with its Corporate Social Responsibility (CSR), for four years, Grupo Restaurantero Gigante took into account the Sustainable Development Goals (SDG) , specifically SDG 17: Alliances to create objectives and created an alliance with Reforestalia to carry out Toks Forest .
Toks Forest is a reforestation space that consists of avoiding the poaching of trees and instead renting them. Generally, the trees are extracted alive from the ground and placed in pots to decorate all the Toks restaurants in CDMX, the State of Mexico and Morelos during the Christmas season. Subsequently, they are returned to their place of origin and with the help of Reforestalia, they are provided Europe Cell Phone Number List with care and protection against fires, pests and any evil that could harm them. Reforestalia is a project that is dedicated to the sustainable cultivation and income of several species of trees, such as the typical Mexican ayacahuite pine, fir and Douglas fir, and is made up of a group of Mexicans committed to the environment that seeks to reduce the impact negative generated to the planet with ecological and sustainable alternatives. We realized that we had to do something other than cut down trees, so we thought of renting them, returning them, stabilizing them and reforesting them. These actions change the value proposition, since we are responsible not only for reforesting but also for renting trees. Germán Lopez Arabia, founder of Reforestalia.
For 4 years, both GRG and Reforestalia have worked together on renting trees as well as on reforestations that aim to preserve the place where they are harvested, a site rich in biodiversity located at km 43.5 of the Mexico Federal Highway. -Cuernavaca. However, this 2020 everything was different, the pandemic derived from COVID-19 transformed the initiatives, but GRG and Reforestalia have found together a way to solve the problem. A Christmas with a Christmas tree… but from a distance Gigante Restaurant Group, made up of Restaurantes Toks , Shake Shack, Beer Factory , El Farolito and Panda Express, had planned that this year would be similar to previous ones, that is, renting and returning the Christmas trees, however, the health emergency did not allow it. . Not having the opportunity to carry out reforestation throughout the year due to the confinement and the health care of all the collaborators and volunteers who usually come together to reforest, GRG decided on this occasion not to extract the trees from their place of origin, and instead of renting them, adopt them. According to Marisela Agua Valencia, manager of GRG's social responsibility area, this means that in December of this year, the trees will not reach any of the group's restaurants, and will be preserved in their natural environment so that they have better quality of service. life and provide a large amount of oxygen to the planet.